colorful photoshoot with Clean circle
Clean Circle offers skincare accessories with a focus on sustainability and self care.
Featuring compostable konjac facial sponges and eye masks that are dissolvable in water after use, this brand is truly crafting products that are environmentally friendly.
While much of my work steers towards softer neutral colors, I loved having the chance to work with their bright and colorful packaging in this shoot. The main goal was to highlight key product features and ingredients all while invoking a sense of self pampering and personal care.
Dissolvable eye masks
I truly never knew it was possible for eye masks to dissolved after use so that there could be less impact on environmental waste!
This ingenious feature definitely sets these products apart from other eye masks on the market and I wanted to reference that water dissolvable feature without actually showing the eye masks breaking apart.
I chose to set the two jars on rippling water on top of colorful bathroom tiles that matched back to the packaging color. The jars are a playfully angled to convey the swirling movement of water, and one is even opened up so the actual eye masks are visible.
Days off eye mask
Of the two Clean Circle eye masks, this one moisturizes and revitalizes tired puffy under eyes with pumpkin seed and turmeric among some of its key ingredients.
Set on a fun two-tone background based on the packaging colors, pumpkin seeds and turmeric are placed alongside the open jar. I opted to use raw (un-roasted) pumpkin seeds and whole turmeric roots to emphasize that these are natural ingredients for skincare, not for food.
The open view once again lets viewers see what the actual product looks like, and having the applicator highlights the softness and hydration of the eye masks.
Group shot
A group shot is always a versatile image to have, whether it’s utilized for email sign-ups, website hero images, or special promotions.
In this image, the brand’s products are organized into small stacks and placed on a towel set on a platform. The soft leaf shadows in the background and the addition of the towel add to a serene self pampering feeling. The bold background color goes back to the branding and sets it apart from the more common neutral muted tones of other wellness self care brands.
Makeup remover pads
This reusable pads are made of organic cotton, and the shape allows for precision cleaning.
I wanted to create a simple and minimal, yet colorful and fun image to show off the makeup pad’s uses.
By using a simple white background, the colors of the makeup swatches and textures really pop. I still made sure to select make-up colors that would fit with Clean Circle’s branding so everything has a cohesive look.
If you’re in need of fresh new images for your brand, let’s connect!
For more details on this shoot, as well as a behind-the-scenes look at how the images were styled, shot, and edited, please check out the vlog.
Interested in trying Clean Circle’s products for yourself? Have a look at their website.